It's part of the litigation strategy against the Chromadex lawsuit. It appears to me they're looking to buy more time and legitimatize their current manufacturing methods before a court ruling is reached. Or maybe they'll offer an altogether new product? But their NR days appear to be numbered, its just a matter of time.
As best I can find, Elysium developed their own alternate source of NR using the Dartmouth's patented NR formula. This info recently became public. It appears Elysium used a patent troll strategy against Chromadex to claim their own manufacturing rights for NR.
These are the patents at play:
• US 8106184:
• US 8114626:
• US 8197807:
• US 8383086:
• US 7776326:
If you haven't been watching, the mudslinging has been fierce. It appears from court documents Elysium stole product from Chromadex, manufacturing methods, and employees. Then they took the money they should have used to pay for the product they ordered from Chromadex to set up shop with a different manufacturer. They then faked a bunch of documents to convince a manufacturer to make the stuff for them. Then they claimed product safety under the Chromadex GRAS Notice with an undisclosed manufacturing process and a source they would not reveal.
"Dr. Brenner patented NR formulated as a health supplement formulated to increase NAD ('807 Patent), and also as a pharmaceutical formulated to increase NAD ('086 Patent). Plus, he patented a way of making the NR.
The Brenner patents were assigned to Dartmouth University, which licensed them to David Sinclair’s company Sirtris. Dr. Leonard Guarente, who later co-founded Elysium, and Dr. Brenner, both served as advisors to Sirtris. (Brenner, Guarente)
Sirtris was bought by GlaxoSmithKline, which eventually shut down Sirtris. The Brenner patent rights then reverted back to Dartmouth, which then licensed them to ChromaDex."
As far as I understand ChromaDex licensed the "exclusive rights" of the patents from the universities that discovered how to make NR. The question to me now emerges can these patents be extended to Elysium Health if ChromaDex licensed the exclusive rights and has not surrendered them?
This litigation is in its final rounds from all accounts. This notice from Elysium Health seems to be a marketing attempt to save face with its customers and "maybe" extend its production of NR which appears to have come to an end. We'll have to see what happens to Elysium Basis after all the dirt is exposed and a judge rules.
JMHO
Bryan
Edited by Bryan_S, 09 September 2018 - 04:18 PM.