I often see posts and articles about cold stress induced hormesis around the wider life extension community. I think we're all pretty well aware that ending your shower with a burst of freezing cold water helps our skin look younger and may perhaps further shock other cells in our body that are nearing death, thus preventing them from polluting the rest of us.
Perhaps LongeCity should have an icebucket challenge of their own or team up to benefit ALS on behalf of our support for Aaron Winborn. When taking the icebucket challenge, say something like "I learned at LongeCity that cold stress induced hormesis helps us stay younger, and may lead to a longer lifespan, so I gladly accept!"